Western Horizons Film Festival
Fall In Love With The Frontier!
COURSE:
Advanced Design Practices, Fall 2024
Located at the heart of cinematic celebration, the Western Horizons Film Festival branding captures the festival’s blend of nostalgia and contemporary charm through a cohesive visual identity across print and digital media. This poster captures the festival’s identity with cloud-like typography, a faded sheet music background, and sweeping landscapes. A bold red heart and the tagline “Fall in Love With the Frontier” evoke warmth and community. The promotional mailer and social media campaign extend this identity, engaging audiences with visually compelling content that unites cinematic history with modern cultural storytelling. These elements establish a strong, recognizable brand that invites audiences to experience the festival under the stars.
